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Since 1926, Bridgestone Firestone has operated the world’s largest rubber plantation in Harbel, Liberia. Workers on the plantation have long faced incredibly poor living and working conditions. Firestone rubber tappers live in crowded shacks without running water, electricity or indoor latrines and are required to meet [...]

Emira Woods of Foreign Policy in Focus speaks with Dave Zirin about the NFL’s partnership with Firestone on XM’s Edge of Sports Radio. Click here to listen to this audio segment.

by Emira Woods, AlterNet
After 26 years of chaos and war, Liberia, on the shores of West Africa, is reemerging as a beacon of hope in a difficult region. A peaceful democratic transition ushered in Africa’s first woman president, a successful UN peacekeeping effort, and a wave of repatriates eager to build for the future.
One glaring [...]

by Ruthie Ackerman, in The Nation
Bridgestone Firestone North American Tire, the world’s largest seller of tires, is spending more than $10 million as “official tire sponsor” of the Super Bowl halftime show in Phoenix, to be broadcast on Fox this Sunday–and will likely spend that much and more to sponsor the event in 2009. But [...]

A Firestone executive and an author square off over the company’s role in this troubled nation.
Dan Adomitis, President of Firestone Natural Rubber Company, responds to an earlier opinion piece by Dave Zirin. Zirin responds to this, dismissing Adomitis’ remarks as ‘corporate spin’.
Read both letters, as well as reader comments here.